
Q&A with Liz Barclay, Business 111 What is Business 111?
Business 111 is a 24-hour digital navigation tool for micro and small businesses. We aggregate public and commercial information into clear, practical guidance and connect business owners to the right resources and contacts whenever they need them given the stage their business is at.
Why is Business 111 being launched?
Running a micro or small business can be isolating and overwhelming, especially when urgent questions arise outside standard office hours. Business 111 exists to simplify complexity, reduce stress, and empower business owners to make confident decisions quickly.
How does Business 111 work?
Business owners access our digital platform anytime with any business-related question or issue. Our service then navigates public information and commercial resources to provide clear guidance, next steps, and, where appropriate, direct contact information to resolve their challenge.
Who is behind Business 111?
Business 111 is led by Liz Barclay, has spent her career advocating for small businesses and ensuring their voices are heard in policy and commercial discussions.
Why did you decide to lead Business 111, Liz?
“I’ve seen how small business owners struggle to find timely, trusted information, especially in emergencies or when there’s uncertainty. I have wanted to build Business 111 for decades to change that. We will be the first place they turn to for clarity and direction, day or night.”
What makes Business 111 different from existing support services?
As a digital-first service with a no-nonsense approach we can combine public information with commercial resources in one place. It’s often in the middle of the night people most need clarity, speed, and reassurance that there’s support available.
When will Business 111 launch?
We are working towards a phased digital launch later this year and will share exact dates and partnership details in the coming months.
How can micro and small businesses get involved?
We are keen to hear from business owners about their biggest information and navigation challenges. They can sign up for early access updates on our website [insert link].


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